I often get asked about the best tools for selling video courses, memberships and coaching.
As you probably know, I use an all-in-one platform called Kajabi that has an in built shopping cart.
But .. I know a lot of folks do not want an all-in-one and want to piece together the best tools into their own stack.
Well .. if I wasn't using Kajabi and was looking for a superior but low cost shopping cart .. I would without hesitation choose ThriveCart.
(nb. Even if you use Kajabi or Teachable or Thinkific & more .. you can still integrate with ThriveCart.)
I have used ThriveCart as a customer and as an affiliate promoting folks who sell their products via ThriveCart.
I also know my online colleagues are super happy with it too.
ThriveCart's feature set rocks:
It has more...
This week I noticed a lot of buzz around a thumbnail creator .. so I bought it for myself to give it a spin!
It's a super low fee .. but, beyond the hype - is it any good?
The Sales Page is a little over the top .. with a typical 'Voiceover for hire' on the Sales Video.
BUT .. who cares? All I wanted to know .. does it work and is it useful to add to your Video toolkit?
The answer from testing it within the last hour .. is YES!
The one below was my first attempt :) (joke test)
Thumbnails are crucial to get your Videos watched .. wherever they may be .. it's not just on YouTube, you can use this tool for your Online Course and Sales Videos too.
I bought the FE (front end) offer .. just so you know ... there ARE a few reasonably priced upsells to a template club, agency rights and training so please do not get MAD at me because you have to click through several upsell pages! The pain is worth it!
I got over 100 templates in the front end for...
Firstly, Happy Easter if you are celebrating ...
Today I was on the hunt for a gluten free, dairy free, sugar free Easter egg for myself!
Oh look ... I found one ... :)
So some quick tips ..
Watch Videos out of your niche!
I've recently been watching a bunch of 'Mr. Beast' Videos on YouTube.
My kids don't get it .. Why an old dude like me :) watches 20 year olds mess around and spend money for fun?
I admit, after a while all the fooling around can get annoying ... but the titles of his videos are very intriguing and the editing is smart! You can learn from Videos even if they are not your 'cup of tea'.
Take this Video 'I spent $50k on lottery tickets and won __'
In essence it's just two talking heads at a desk .. but the Editor makes it way more interesting with ...
Time for a catch up ... and no that is not me pictured above!
First up .. Brexit
Last week I took the day off to head to Westminster, it was yet another huge voting day in the Brexit process plus there was a large pro-Brexit demo.
I must admit I have become addicted to flicking between news channels and social media observing every twist and turn. Got to stop that!
But I was NOT demonstrating! I wanted to witness with my own eyes (and camera) what was going on plus shoot some stock clips / stills of the 'circus' surrounding the vote.
What I love about running an online business via video is that whenever I want to take a day off and go into town to soak in the vibe I can!
After all, whatever your views - it is history in the making that will be studied in schools in years to come.
(This iPhoneX picture I took was accepted by the Stockimo/ Alamy photo library .. submitted via this app)
I do admire the calmness of the TV News Presenters who are set up near Parliament with folks...
So one of the biggest shocks I had monetizing my knowledge via Video was when I first made money at the movies!
Watch the recording >> https://www.videohero.com/membership-site-dynamite
Going to the movies is getting seriously expensive in the UK especially if you have kids ... who come with big snack demands!
So I sat there watching some average Animated movie thinking about the money I had just spent :)
But when I eagerly switched my iPhone on at the end of the screening .. PING ... PING .. PING my paypal account had received several payments.
These more than covered my Cinema expenses and it was instant money in my account.. no waiting to be paid invoices.
A total game changer, as before I had only made money after I worked my socks off and got a monthly freelance pay check (often late) from whatever TV company I happened to be in a contract with at the time.
This kind of WOW moment only happens if you have digital assets online to sell - attached to a Buy Button....
So from Friday to Sunday I went to the first VidCon London .. and it was also my first VidCon too.
I am still recovering!
In case you don't know what VidCon is .. in their words: "VidCon US, VidCon AU, and VidCon LDN are the world’s largest events for fans, creators, executives, and brands who are passionate about online video and building diverse communities."
Pictured below ... my fans waiting for my autograph and a selfie. (Ok that's a joke!)
There were 3 tracks .. Community (fans), Creator and Industry. I went for the Creator option since Industry seemed more focussed on big brands and also the tickets were way cheaper :) £145 vs around £700 (without early bird)
The speakers were a mix of experts .. I heard from Facebook & Instagram staff, creators and more.
Downside .. You had to choose between one of three simultaneous sessions .. a little tricky to decide.
Overall it was great .. What was lacking? .. not much reference to building an email list with...
Time for a catch up in the world of Video Hero!
Switch to the SwitchPod?
Did you see this new Kickstarter project for a Vlogging tripod called the SwitchPod? (there it still an opportunity to back it!)
It's for holding your camera out in front of you as you Vlog, or putting down on a table, ground or wall etc. for steady shots on the go.
I own a bulky Gorilla Tripod similar to this one - but it is fiddly to set up quickly and can fall over when placed on a surface.
Yes - it's flexible but can be awkward .. so how about the SwitchPod ...
The SwitchPod (note: I haven't used one) .. looks slimline for slipping into your bag and pops up and down in a jiffy.
The downside? No adjustable head for altering the angles, or bendy legs to attach to a lamppost .. you could add your own ball head.
Possibly a little bit oversized for smartphone shooters? (as opposed to DLSR, mirrorless and compact camera users) .. though that doesn't worry me personally
Stories are the 'cats pyjamas' for Marketers right now.
And I've just been testing this new cloud based app for Creating slick looking Instagram + facebook stories called Storymate!
It's super easy to use .. and you also get a free Mobile App too that syncs with the stories you create for easy uploading to your Social Accounts.
Here is the template area when you login (just a partial snap)
Here's an open template ..
Just insert text .. then choose images from your drive or from thousands of images on Pixabay, next choose a music track and render/export an animated video for sharing ...
That's it .. you have created a Video Story .. (this is just a gif for email illustration purposes .. with Storymate you render an mp4)
Here's a view inside the Mobile App that syncs immediately with your desktop projects for saving to your Photos album & publishing via your Smartphone (iOS and Android App)
I suggest you check the reasons why you...
E-commerce and Video go hand in hand!
How so? Well Video is one of the best ways to show how your Products actually work, to capture testimonials and customers using them and to create Video Ads and stories for Social Media showcasing them in action.
Video simply works!
But what platform to choose to launch an E-commerce business with?
I have recently been demoing a brand new solution that is keenly priced - ideal if you want to keep your overheads low.
GrooveKart is a new all in one Shopify E-commerce competitor.
With GrooveKart you get several apps and selling tools that you would usually pay separately for with other platforms, these extras bump up your monthly fee before you even get going. Not so with GrooveKart!
Go study the page .. watch the DEMO and make your own mind up ..
Click Here >> GrooveKart!
If you decide to sign up to GrooveKart .. I am adding a Bonus!
Choose from ONE of the following:
1. Motion Hero Pack 1 (300 Motion Graphics for your Videos)...
There’s a big dividing line between Video hobbyists and Entrepreneurs who make Videos.
I have been watching some Gimbal Videos recently on YouTube and they seem high on eye candy but low on purpose.
Meaning .. knowing how to film pretty videos with a low cost gimbal is fun ... but you stay poor :)
What’s missing for me is how to apply these cool video tools at our disposal to magnify our message and reach as a Business Owner.
Let’s turn geekery into actual goals!
You see better videos can have a transformative effect on your Business.
With that in mind .. I just added a new course inside the Video Hero Membership called 'Gimbal Magic'!
If you don't know what a gimbal is .. here is a picture. This gadget keeps your iPhone super steady and helps you shoot Hollywood style Videos for a low cost.
My course is not specific to any one Gimbal - I mention several.
The beauty is .. I tailored the course to folks who make Business Oriented Videos and want to...