Before we get onto Drones ..
Did you watch the fight last night?
Did you pay for it? :)
KSI v Logan Paul I am talking about of course.
I am making no judgement here on the two individuals and whether YouTube should have banned Logan Paul after his terrible Japan Video.
BUT .. all I can say it that the Event was quite a phenomenon .. two YouTubers who built 18 million (!) or so subscribers each on the platform .. created a HUGE 'Pre-launch' buzz around a Live event using their Vlog channels and fans .. that crossed over to mainstream News Media and they monetized via Pay Per View on YouTube.
$10 a ticket with an estimated 800,000 people paying to watch the Live stream, 15,000 tickets sold to watch inside the stadium! ... That's a lot of $$$$$$$!
(Apparently another 1.2m watched pirated streams on Twitch and elsewhere)
To me this just embodied (albeit on a huge scale) the Power of building your own audience and interaction via Social Video and then charging for Premium Video!